CRO Manager & Specialist

 Are YOU a person with a passion for optimizing funnels, offers, and marketing? Do YOU want to take charge of a brand’s complete back end funnel to boost AOV, profitability and customer experience? If you answered an enthusiastic “YES” to both questions above, KEEP READING.


  


 We are an 8-figure ecommerce brand that sells products for kids in more than 15 countries. We launched the brand at the beginning of 2022 and scaled it from 0 to multiple 7 figures in our first year and did 8 figures in sales in 2023. 


 



 If you're sick of flat lining in your career and ready for growth, apply to join our team now. Our goal is to become a 9-figure brand within the next couple of years and innovate our industry by introducing custom and unique products that will help our customers' lives.


  


 And THAT’S where you come in.


  


 



 Video Explaining The Role: 
https://www.loom.com/share/f24106035eb34dcbb4f02dd20d5ecd31?focus_title=1&muted=1&from_recorder=1


 

 



 Responsibilities


 
Come up with new offers for current & new products to improve their performance
 
Strategize the brand’s use of upsells, by creating new funnels such as advertorials, VSLs, etc… and their corresponding offers
 
Take responsibility for our entire AB testing by coming up with the AB test plan for each product, coordinate their setup, check their results, etc…
 
Continuously learn from the performed AB test and offer changes to create a roadmap to improve the company’s funnel
 
Create new offers for our backend post purchase funnel VSLs and coordinate with the copywriter and developers to set them up and launch them. Then analyze data and based on that understand if we need to improve the offer and repeat the process again.
 
Work closely with our head of product to create new upsells, including post purchase upsells, cart upsells, etc… 
 
Coordinate with the entire marketing to manage paid advertising campaigns in relation to our backend funnel, identify winners, etc… 


 



 We’re not looking for someone who can just make small tweaks to the product pages like changing the color of buttons or make the page look cuter or just add the “Save” button. We need someone with a broader understanding of marketing & offers & upsells and how to combine them all together to get the highest RPV.
 

 



 Why Join KiddoSpace?


 



 
We have grown the brand from 0 to 30M/year in less than 3 years. Our objective is to achieve 100M/year in the next 2 years. Join us to be part of this incredible growth!


 



 
Dynamic company culture – we continuously challenge and support each other to grow and improve.


 



 
Infinite opportunity for professional development & growth as the company scales to 9 figures.


 



 
Yearly paid vacation days


 



 
We heavily invest in learning & mentorship! Want to learn something new or book a paid consultation with a mentor? We will fund it for you! 


 



 
Competitive greatness - healthy competition in the company, making you strive to continuously improve


 



 In addition, you MUST have the following skills / experience:


 



 
Passion for marketing and data-driven strategizing
 
Deep understanding of unit economics and how to craft offers considering those
 
Proven experience as a marketing officer or funnel manager
 
Deep understanding of unit economics and how to craft offers considering those
 
Deep understanding of funnels & how to use them for an ecommerce brand 
 
Deep understanding of upsells / cross sells & how to use them inside a funnel 
 
Required at least intermediate understanding of copywriting for an ecommerce brand (because you’ll be working alongside a copywriting team)
 
Excellent visual and written communication skills.
 
Strong understanding of ecommerce funnels and their best practices.
 
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
 
Outgoing personality with excellent social skills.
 
Keen interest in staying on top of trends and incorporating them into content.


 

 



 Salary is to be negotiated. We are looking for the best talent and we don’t want salary to be a blocking factor. Your salary will be directly related to your skills, experience, and the value that you bring to the company.


 

 



 How to apply:


 



 Fill out this Google Form: https://forms.gle/9iXPSLN1YgSLFt6d8