Senior Campaign Manager

We are open to remote candidates in the United States who are able to work in the Pacific Time Zone
Senior Campaign Manager
Culture Amp is looking for a senior campaign manager to work in partnership with product marketing, regional, brand, and people science teams to build global marketing campaigns that drive awareness, and demand, helping to achieve Culture Amp's mission - to create a better world of work for 100 million people. The ideal candidate has strong leadership, management, and collaboration skills. He/she/they have prior experience in building and testing innovative approaches to generate awareness and demand. The candidate is data-driven and approaches planning integrated marketing campaigns to deliver against goals. A deeply collaborative person who has extensive experience working cross-functionally is key for this role.
Reporting to the Integrated Marketing Lead and part of the wider Growth Marketing team, the candidate will play a highly visible, impactful role across the business. We are looking for someone excited to join the team and be part of a fast-growing marketing organization. We strongly value career development and work with CAmpers to build a path to grow their career at Culture Amp. 


As part of this team of amazing humans, you will:

 
Partner with the product marketing & people science team to build strategies for programs that target specific audiences based on business goals.
 
Understand how our brand story is connected to the strategies and programs you are building.
 
Develop global campaign strategies that position culture amp as the preferred solution for employee engagement, performance, and development.
 
Work closely with our key regional partners to incorporate the regional needs and nuances into our global strategy.
 
Collaborate with digital marketing, performance marketing, and content, to deliver programs that create demand and accelerate pipeline growth.
 
Forecast, track and evaluate campaign performance to optimize strategies and processes to accelerate business growth. Continuously share reporting to the business.
 
Oversee campaign execution, guiding key stakeholders to efficient and cohesive ways of working.
 
Understand, utilize and integrate consumer and industry research to maximize impact when designing campaigns.
 
Liaise with key internal stakeholders to ensure smooth workflow and alignment on campaign objectives, timelines, and deliverables.
 
Determine capacity requirements, analyze current capacity, and plan for future campaigns throughout the year. 



You'll have:

 
Experience in marketing leading integrated marketing or demand generation campaigns.
 
Ability to build and foster positive working relationships with cross-functional marketing teams across North America, EMEA, and APAC, understanding team strategies, priorities, and capacities.
 
Experience with analyzing campaign data and providing recommendations for optimizations.
 
Strong time management and prioritization skills with the ability to manage multiple projects simultaneously across multiple time zones.
 
An understanding of the different marketing channels and how to best connect with our customers in each channel.
 
Excellent communication skills and compelling storyteller with superb verbal and written communication and presentation skills.
 
Strong experience in prioritizing and executing tasks and projects in a fast-paced environment.
 
A self-starter and efficient team player that is process-driven and quality-oriented with sharp attention to detail.
 
Proficiency in project management and collaboration tools like Google Drive, Asana, Slack, Trello, and Confluence. 



Preferred Qualifications:

 
Familiarity with B2B SaaS marketing
 
Market trends in HR/organizational development 



We believe that inclusive businesses are better, not just for "company results", but for the world. We have a strong commitment to Anti-Racism, and endeavor to lead by example. Every step we make as a business towards anti-racism is another step we can take to support our customers in making a better world (of work). You can see our current commitments to Anti-Racism here . We ensure you have the tools you need to thrive both in and out of work.

 
MacBooks for you to do your best work


 
Share Options - it's important to us that everyone is an owner and can share in our success


 

  
Medical insurance - for you and your family so you can feel safe in these uncertain times
 


 
Excellent parental leave and in work support programme, - for those families to be


 
Flexible working schedule - where we can, let's make work, work for you


 
Fun and inclusive digital, and in-person events

Most importantly, an opportunity to really make a difference in people's lives. 


Please keep reading 
Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria - unlike majority candidates meeting significantly fewer requirements. We strongly encourage you to apply if you're interested: we'd love to know how you can amplify our team with your unique experience!