Product Marketing Manager

BeyondTrust is the worldwide leader in intelligent identity and access security, empowering organizations to protect identities, stop threats, and deliver dynamic access to empower and secure a work-from-anywhere world. Our integrated products and platform offer the industrys most advanced privileged access management (PAM) solution, enabling organizations to quickly shrink their attack surface across traditional, cloud, and hybrid environments. 


What Will You Do? 
The Product Marketing Manager will provide strategic leadership and own the go-to-market strategy for BeyondTrusts Secure Remote Access Products, including BeyondTrust Remote Support and Privileged Remote Access. The position performs a key role in bringing new products to market, driving competitive sales and channel programs, delivering content for campaigns and enablement, and other defined objectives that drive revenue growth, market leadership, and awareness. The position reports to the Director of Product Marketing and provides excellent opportunities for visibility and growth. 

In this role you will:

 
Develop and drive the go-to-market strategy for the BeyondTrust products within the privileged access management solution portfolio.
 
Work with customers and other stakeholders to understand current and emerging needs and translate them into compelling marketing messages that align with buying criteria.
 
Define, manage and evolve differentiated competitive messaging and market positioning.
 
Deliver and manage content to assist with the development and execution of marketing campaigns and demand-generation programs.
 
Launch new - or update existing - products working with executive management, sales, operations, marketing, training, and support functions.
 
Act as a spokesperson to effectively represent Secure Remote Access products, markets and strategies to customers, partners, analysts and media through public speaking, social media, written and other communications.
 
Analyze marketing influence on attainment of product revenue goals and manage marketing budget for assigned products.
 
Analyze market dynamics and competitive landscape that affect product demand and direction.



What is Required:

 
1-3 years in product marketing.
 
BA/BS degree. MBA preferred but not required.
 
Experience marketing SaaS software-based Service Desk and/or IT security products (ie, remote support, privileged access management, identity and access management, privileged credentials/secrets management, DevOps security, compliance or security technologies and markets) ideal.

BeyondTrust is an EEO/AA/Disability/Vets Employer and an equal opportunity employer, offering a competitive salary with excellent benefits. We welcome all candidate applications who meet the minimum qualifications listed above.