Social Media Manager

 We are looking for a Social Media Manager to join the Marketing Team at Ava Labs.




 

 
WHAT YOU WILL DO
 

  
This role will drive the day-to-day publishing and management of institutional and enterprise marketing efforts on the main Avalanche and Ava Labs social media accounts. This is an important role because it manages the brands outward facing persona, and has to maintain these accounts to be professional, comprehensive and up-to-date. They will be a key contributor to how marketing efforts make their way onto social, where a large portion of our campaigns live.


  
Create brief, engaging content and copy across major social channels (e.g., Twitter, Facebook, LinkedIn) for Ava Labs and Avalanche


  
Strategize and execute a comprehensive social media campaign for Ava Labs' President John Wu


  
Determine and develop strategies and messaging for ongoing product marketing campaigns


  
Work with the Design team to create on-brand, visually appealing graphics and videos that complement social copy and broader strategy


  
Assist with internal communications, employer branding and shared reporting on social networks.


 


 
WHAT YOU WILL BRING
 

  
Bachelor's degree or equivalent practical experience


  
Minimum of 5 years of related experience with a Bachelor’s degree; or 3 years and a Master’s degree


  
3-4 years experience in social media marketing, with crypto marketing experience preferred


  
Proven track record with managing social media pages for high-growth brands


  
Experience in social media marketing, channel management, content creation, prioritization, and time management


  
Must be familiar with crypto twitter and have experience creating twitter posts around specific crypto topics and traditional finance


  
Must be well-versed with traditional finance


  
Manage and run multiple social campaigns within broader co-marketing efforts


  
Experience using Web3 applications


  
Strong copywriting background


  
Experience as an active contributor to social communities


  
Strong understanding of digital and traditional advertising strategies


  
Advanced knowledge of Sprout Social, project management tools, major social channels (e.g., Facebook, Twitter, LinkedIn), social analytics


  
Strong understanding of the leading strategies of social media


 


 
Salary Range: $87,600.00 - $130,700.00  (**This is not a guarantee of compensation or salary, a final offer amount may vary based on factors including but not limited to experience and geographic location.)


 
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