SEO Analyst

As the SEO Analyst, you will play an integral role in shaping our SEO strategy, one of our top growth channels for 2023 and beyond. You will work closely with the growth marketing team to define content priorities, implement technical optimizations, create new ideas to improve UX and site engagement, and analyze weekly and monthly trends to drive organic growth initiatives forward. You will partner with our content marketing team, website development team, contractors, and agencies to own and execute organic growth strategies. You will monitor SEO results and identify new priorities, changes in strategy, and manage new projects to put into
Responsibilities:

 
Analyze our SEO performance to determine strategic projects and initiatives to drive organic growth. 
 
Spearhead our SEO-driven content strategy by conducting keyword and market research to define the best organic demand-capture opportunities.
 
Implement new off-site SEO campaigns to help improve the quality of our backlink portfolio.
 
Partner with our design team and contractors to develop UX improvements and A/B tests to implement on the Checkr website.
 
Create and deploy recommendations for schema markup, site performance, and core HTML elements to improve the technical foundation of the Checkr website. 
 
Report performance metrics to internal marketing stakeholders and support us in building and executing a comprehensive SEO strategy.

What you bring:

 
A passion for SEO and growth
 
2-5 years of SEO experience with an emphasis on content strategy and on-site analysis
 
Experience analyzing keyword, traffic, and lead data to make strategic decisions
 
Experience managing large data sets to identify trends
 
Experience using Google Search Console, SEMrush, ahrefs, Screaming Frog or related SEO tools
 
A history of leading execution and measuring results for high-traffic websites
 
Collaborative; drives projects forward across different teams
 
Analytical; leverages data to make decisions for new theories to test
 
Organized; ruthlessly prioritizes SEO-related tasks by growth opportunity
 
Self Starter; go-getter attitude who likes to get things done on their own initiative
 
Experience building SEO campaigns in the tech industry is a plus
 
Experience managing content and plugins in WordPress is a plus

What you get:

 
A fast-paced and collaborative environment
 
Learning and development allowance
 
Competitive compensation and opportunity for advancement
 
100% medical, dental and vision coverage
 
Flexible PTO policy
 
Monthly wellness stipend, home office stipend

One of Checkr’s core values is Transparency. To live by that value, we’ve made the decision to disclose salary ranges in all of our job postings. We use geographic cost of labor as an input to develop ranges for our roles and as such, each location where we hire may have a different range. If this role is remote, we have listed the top to the bottom of the possible range, but we will specify the target range for an exact location when you are selected for a recruiting discussion. The salary range for this role is $72,267 to $150,420.
Equal Employment Opportunities at Checkr
Checkr is committed to hiring talented and qualified individuals with diverse backgrounds for all of its tech, non-tech, and leadership roles. Checkr believes that the gathering and celebration of unique backgrounds, qualities, and cultures enriches the workplace.   
Checkr also welcomes the opportunity to consider qualified applicants with prior arrest or conviction records. Checkr’s commitment to diversity extends to hiring talented individuals in spite of a prior criminal history in accordance with local, state, and/or federal laws, including the San Francisco’s Fair Chance Ordinance.