HKW

SEO Strategist

at HKW
Sales & Marketing Full-Time USA Only
689 days ago

Description

BACKGROUND

HKW is a research, strategy, and design firm founded in 2012. We have a diverse team that mainly focuses on tech clients, but use that work to support a wide range of lower cost and pro bono projects for non-profit organizations. We can find ourselves working on a marketing site for a SAAS client one day and an innovative social justice organization the next. Our main deliverables are websites, but we also do research, branding, graphic design, photography, print, and strategy work. 

Currently, we are building out our marketing side of the business and taking on retainer clients. This will largely be focused on SEO and content strategy to begin with, but will likely evolve into other digital marketing areas as well.

WHAT WE’RE LOOKING FOR

We’re looking for a US-based, strategic thinker who excels at garnering SEO results while also capable of understanding how it fits into larger digital marketing strategies for businesses. They need to understand that marketing services is a service industry, be open to learning new things, and generally pleasant to work with. (We have a small, effective team; you must be able to play well with others.) In this role you’d be providing HKW with ongoing SEO work support, client communication, and general project management for their many varied clients. Highly motivated for an individual with SEO + PPC expertise!

REQUIREMENTS

  • Provide holistic and detailed SEO strategic support in a timely, professional manner
  • Perform keyword and competitor research for marketing opportunity discovery
  • Develop content structure and strategies to align with targeted audiences
  • Develop optimizations based on search engine best practices
  • Perform website audits and provide action plans for technical SEO improvements
  • Track and provide monthly reporting to ensure client goals are met
  • Communicate with clients as a professional subject matter expert, as needed
  • Be available for client and internal meetings, and overall normal business hours
  • Stay organized and forward thinking across workload endeavors, adhering to HKW processes
  • Strive to grow your skill set as necessary to support HKW overall

PREFERRED BUT NOT REQUIRED

  • Expertise in Google Analytics (GA4) and Google Data Studio
  • Expertise in paid advertising, PPC, and Google Adwords 
  • Expertise in content writing and editing

WHAT WE OFFER

  • $60-$70K starting salary
  • 30 hour work week
  • Paid holidays and 20 personal days
  • Personal equipment allowance
  • Health insurance
  • Totally remote position

INTERVIEW PROCESS

The interview process will consist of 2-3 interviews, along with some testing as necessary. If submitting an application, please include a cover letter, resume, and any relevant portfolio pieces.

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